Paulo Pacifici

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Paulo discovered the DeRose Method when he was just seventeen, and knew immediately he would dedicate his future to this philosophy of life.

He trained in Brazil with the most experienced teachers, including Prof DeRose, and came to London in 2007.

In 2016 he opened the Ady Centre – DeRose Method Soho, the only accredited school in London exclusively teaching DeRose Method techniques and concepts.

Paulo works with a diversity of students and is a personal coach to a number of well-loved celebrities and top athletes.



When not working, he loves tackling challenging mountainous terrain around the world on his bike, or cooking up a storm in his vegetarian kitchen.